The Probability That a New Advertising Campaign Will Increase Sales

question 151

Multiple Choice

The probability that a new advertising campaign will increase sales is assessed as being 0.80.The probability that the cost of developing the new ad campaign can be kept within the original budget allocation is 0.40.If the two events are independent,the probability that neither the cost is kept within budget nor the campaign will increase sales is:

• A)0.12
• B)0.32
• C)0.68
• D)0.88

---

Definitions:

Middle Adulthood

The stage of adulthood typically ranging from about 40 to 65 years of age, marked by continued growth, stability, and reflection.

Information Processing

The method by which individuals take in, analyze, store, and retrieve information.

Middle Adulthood

A life stage occurring roughly between the ages of 40 and 65, characterized by personal, social, and career adjustments.

Sexual Dysfunctions

Disorders that prevent an individual from experiencing satisfaction from sexual activity, which can have physical or psychological causes.