SCENARIO 7-6 Online Customer Service Is a Key Element to Successful Online

question 35

Short Answer

SCENARIO 7-6
Online customer service is a key element to successful online retailing.According to a marketing survey,37.5% of online customers take advantage of the online customer service.Random samples of 200 customers are selected.
-Referring to Scenario 7-6,the standard error of all possible sample proportions is .

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Definitions:

Information Search

The process consumers use to gather relevant data and details about products or services before making a purchase decision.

Reasonable Decision

A choice made after careful consideration of facts and logical reasoning, often seen as sensible or practical.

Problem Recognition

The initial step in the decision-making process where individuals realize the difference between their current state and a desired state.

Satisficing Solution

A decision-making strategy that aims for a solution that is good enough, rather than optimal, based on the available information and resources.