SCENARIO 8-6 After an Extensive Advertising Campaign,the Manager of a Company Wants

question 164

True/False

SCENARIO 8-6
After an extensive advertising campaign,the manager of a company wants to estimate the proportion of potential customers that recognize a new product.She samples 120 potential consumers and finds that 54 recognize this product.She uses this sample information to obtain a 95% confidence interval that goes from 0.36 to 0.54.
-Referring to Scenario 8-6,this interval requires the assumption that the distribution of the number of people recognizing the product has a normal distribution.

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Definitions:

Resistance

The refusal to accept or comply with something; in psychology, it can also refer to a client's opposition to their therapist's suggestions in psychotherapy.

Consciousness

The state of being awake and aware of one’s surroundings and thoughts.

Psychological Conflicts

Internal struggles resulting from opposing desires, impulses, or demands, which can lead to stress or psychological discomfort.

Psychoanalysis

A method of psychological therapy and analysis of the mind, founded by Sigmund Freud, focusing on unconscious processes.