Examlex
Where does the responsibility for preventing and detecting fraud rest?
Enhance Customer Perceptions
Strategies aimed at improving how consumers view and evaluate a company's products or services.
Markdowns
Reductions in the selling price of goods, often to clear old stock or respond to reduced demand.
Complementary Products
Products that enhance the use of a primary product or are better used in conjunction with the primary product, increasing customer satisfaction and sales opportunities.
Maintained Markup
The practice of keeping the difference between the cost price and selling price consistent across products or over time.
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