Examlex
A CPA firm in California sends many of its less complex tax returns to be prepared by a group of accountants in
India.If certain procedures are followed, this outsourcing of tax return preparation is proper.
Legally Registered
Refers to entities or assets that have been formally recorded and recognized by relevant legal authorities.
Brand Equity
The value and strength of a brand that is determined by consumer perception, recognition, and loyalty.
Functional Benefits
The practical or useful features of a product or service that fulfill customers' needs and provide satisfaction.
Brand Personality
The set of human characteristics associated with a brand, which influence how consumers perceive and relate to the brand emotionally.
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