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Ratios Are Used as Tools in Financial Analysis

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Ratios are used as tools in financial analysis


Definitions:

WACC

Weighted Average Cost of Capital; a calculation of a firm's capital costs, weighted according to the proportion of equity and debt in the firm's capital structure.

Negative Net Present Value

An indication that the projected earnings (discounted back to present value) of an investment will be less than the initial investment cost.

Competitor's Cost

The expenses incurred by industry rivals, which can influence competitive pricing strategies.

Required Return

The smallest annual percent yield necessary to convince people or corporations to allocate funds towards a certain security or project.

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