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The Posting Reference columns are used to trace transactions from the ledger to the journal. What will be entered in the Posting Reference column of (1) the journal and
(2) the ledger?
Social Commerce
The use of social networks in the context of e-commerce transactions, where users can buy and sell items within the social media platform.
Social Media Mix
The combination of different social media platforms and tools a brand or individual uses to achieve their communication and marketing objectives.
Strategic Planning
The process of defining a business's strategy or direction and making decisions on allocating its resources to pursue this strategy.
Corporate Level
concerns strategies and decisions made at the highest level of a company affecting its overall direction and encompassing all its business units.
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