Match the Intangible Assets Described with Their Proper Classification (A-D)

question 89

Multiple Choice

Match the intangible assets described with their proper classification (a-d) .
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-Reputation of a company

• A)Patent
• B)Copyright
• C)Trademark
• D)Goodwill

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Definitions:

Responsiveness

The quality of reacting quickly and positively, often used in the context of organizations dealing with customer needs or market changes.

Empathy

The ability to understand and share the feelings of another individual, often considered a critical skill in effective sales and customer service.

Service Quality

An evaluation of how well a delivered service matches the customer’s expectations.

Customer Contact Audit

A systematic examination of a company's points of interaction with its customers to ensure effective and positive engagement.