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Division X sells organic high-gluten flour to Division Y. Division X incurs costs of $0.375 per kilogram of flour. Division Y makes loaves of bread that sell for $2.50 each. Division Y incurs costs of $1.25 per loaf, excluding the cost of flour. Each loaf of bread uses one-half kilogram of flour.
What is the operating income per loaf for Division Y if the transfer price is set at $0.625 per kilogram for flour?
Product Line Extensions
Introducing additional items in the same product category under the same brand name, often to target a new segment.
MultiBranding
A marketing strategy where a company markets multiple brands in the same product category or sector.
Brand Licensing
The authorization by the licensor to allow a licensee to use a brand's name, logo, or product for a specified period against a fee.
Private Branding
A strategy where products are manufactured and offered under the retailer's brand name rather than that of the manufacturer.
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