When Resources Are Constrained, Managers Should Emphasize the Product with The

question 39

Multiple Choice

When resources are constrained, managers should emphasize the product with the:

• A) Highest contribution margin per unit
• B) Highest contribution margin per unit of constrained resource
• C) Lowest average cost
• D) Largest market share

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Definitions:

Injunctive Norm

Social norms that dictate what is perceived as approved or disapproved behavior within a society or group.

Descriptive Norm

A norm that describes how people actually behave in a given situation, rather than how they should behave.

Injunctive Norm

A social norm that prescribes how individuals should behave in a given context, based on the approval or disapproval of others.

Counternormative

Behaviors or practices that go against social norms or expectations, challenging conventional standards.