The Growth of the Internet and E-Commerce Enables Companies to Enter

question 99

True/False

The growth of the Internet and e-commerce enables companies to enter global markets without using the traditional distribution channels.

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Definitions:

Interval Scales

A type of numeric scale where the order of numbers is significant and the difference between values is standardized; however, there is no true zero point.

Forecasting

The process of predicting future trends, demands, or events based on historical data and analysis.

Planning

The process of setting goals, defining strategies, and outlining tasks and schedules to achieve these goals in an organization.

Marketing Plan

A comprehensive document outlining a company's advertising and marketing efforts for a specific period of time.