CarGo Uses Its Web Page to Target Car Parts Stores

question 272

Multiple Choice

CarGo uses its Web page to target car parts stores and car owners and tell them of the benefits of using their long lasting spark plugs.CarGo apparently uses the Internet:

• A)for its push strategy.
• B)for its pull strategy.
• C)for both its push and pull strategies.
• D)for its product placement strategy.

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Definitions:

Less Than Desired

A situation or outcome that falls short of what was hoped for or expected.

Actual Performance

The real results achieved by an individual, team, or organization as compared to the goals or standards set.

Intuitive Thinking

Thinking that approaches problems in a flexible and spontaneous fashion.

Limited Facts

A situation or condition in which information available is scarce or incomplete, making it difficult to make informed decisions.