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Match the Items Below by Entering the Appropriate Code Letter

question 161

Essay

Match the items below by entering the appropriate code letter in the space provided. Match the items below by entering the appropriate code letter in the space provided.


Definitions:

Decision Maker

An individual or group responsible for making choices that influence outcomes, particularly in business or organizational contexts.

Personal Selling Process

A sequence of seven steps that salespeople follow to acquire new customers and obtain orders: prospecting and qualifying; preapproach; approach; presentation; handling objections; gaining commitment; and follow-up.

Qualified Prospects

Potential customers who have been researched and evaluated and are deemed to have a high likelihood of becoming buyers.

New-business Salespeople

Sales professionals specialized in identifying, engaging, and converting prospects into new customers, vital for business growth and market expansion.

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