Which of the Following Is True of Logistic Regression as a Classifying

question 7

Multiple Choice

Which of the following is true of logistic regression as a classifying method?

• A) Its dependent variable is always categorical.
• B) Its independent variable is always continuous or numerical.
• C) It predicts the probability of output variables based on dependent variables.
• D) It cannot be used when the dependent variable is binary.

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Definitions:

Geodemographics

The study of people based on where they live, integrating geography with demographic analysis for marketing and planning purposes.

STP Process

STP stands for Segmentation, Targeting, and Positioning, a strategic approach in marketing to identify and deliver tailored messages to specific segments of a market.

Segmentation Methods

Techniques used to divide a market into clearly identifiable groups of consumers with similar needs, characteristics, or behavior.

Psychographic Segmentation

A market segmentation strategy that divides consumers based on their lifestyle, interests, attitudes, values, and beliefs.