In the Cost-Plus Pricing Approach, the Desired ROI Per Unit

question 79

Multiple Choice

In the cost-plus pricing approach, the desired ROI per unit is calculated by multiplying the ROI percentage by

• A)fixed costs.
• B)total assets.
• C)total costs.
• D)variable costs.

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Definitions:

Appliance Store

A retail establishment that specializes in selling electrical or mechanical machines used in households, such as refrigerators, washing machines, and ovens.

Advertised Product

An item or service marketed to potential customers through various media channels.

Salesperson

An individual who sells goods or services to customers, often working on behalf of a company or as an independent representative, aiming to meet sales targets and fulfill customer needs.

Marginal Enterprises

Businesses operating at the minimum level of profitability necessary to sustain operations.