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The Business Entity Principle

question 110

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The business entity principle

Comprehend the process and effects of rehearsal on memory retention.
Explain the impact of encoding techniques (deep vs. shallow processing) on memory retention.
Understand the significance of semantic processing in memory.
Assess the importance of the spacing effect and distributed practice for long-term retention.

Definitions:

Uncertainty Avoidance

A cultural dimension that describes the extent to which people feel threatened by ambiguous situations and try to avoid them.

High-Context

A communication style in which most of the information is either in the physical context or presupposed by the person, typically used in cultures where people have close connections over a long period.

Low-Context

A communication style where most of the information is explicitly stated in the message itself, requiring little understanding of context.

Ethnocentrism

The belief in the inherent superiority of one's own ethnic group or culture, often at the expense of other cultures.

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