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Second Mover
A firm that enters a market after a competitor has already established a presence.
Sequential Game
A type of game theory model where players make decisions one after another rather than simultaneously, allowing subsequent players to react to the earlier players' actions.
Shopkeeper
An individual who owns or manages a small retail store.
Low Bidders
Entities or individuals who offer the lowest price to win contracts or procurements, particularly in auctions or competitive bidding processes.
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