Figure 5-12 -Refer to Figure 5-12.If the Price Decreased from $36 to from $36

question 214

Multiple Choice

Figure 5-12
-Refer to Figure 5-12.If the price decreased from $36 to $12,total revenue would

• A)increase by $4,800,and demand is elastic between points X and Z.
• B)increase by $7,200,and demand is elastic between points X and Z.
• C)decrease by $4,800,and demand is inelastic between points X and Z.
• D)decrease by $7,200,and demand is inelastic between points X and Z.

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Definitions:

Prototype

An initial model or release of a product used to test a concept or process, serving as a real-world proof of concept before full-scale production.

Disintermediation

The removal of intermediaries in a supply chain, allowing producers to sell directly to consumers.

Channel Intermediaries

Entities that facilitate the distribution process by moving products from producers to consumers, including wholesalers, retailers, agents, and brokers.

Intensive Distribution

Intensive Distribution is a marketing strategy where a company aims to make its products available in as many outlets as possible, maximizing visibility and accessibility to consumers.