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Table 22-5
The citizens of Anytown will decide whether to build a new library, a recreation center, or an arena. Exactly one of the three choices will prevail, and the choice will be made by way of pairwise voting, with the majority determining the outcome on each vote. The preferences of the voters are summarized in the table below.
-Refer to Table 22-5. If (1) the first vote pits "library" against "arena," and (2) the second vote pits "recreation center" against the winner of the first vote, then the outcome is as follows:
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Customer Value
The customer's view of a product or service's worth relative to other choices they might have.
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