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People Can Be Prevented from Using a Good If the Good

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People can be prevented from using a good if the good is


Definitions:

Service Standards

The levels of performance and quality that service providers commit to delivering to their customers.

Empowerment

In context of service delivery, means allowing employees to make decisions about how service is provided to customers.

Marketing of Services

Strategies and approaches used to promote and sell non-tangible products, such as banking, cleaning, or educational services.

Sustainable Competitive Advantage

A unique advantage that allows a company to outperform its competitors over a long period.

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