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If a company sells its accounts receivables to a factor
Product Life Cycle
The advancement of a product through phases such as its launch, growth, peak, and eventual decline in the marketplace.
Early Majority
A segment of the population that adopts new products or innovations after the innovators and early adopters have done so, representing a significant portion of the market.
Diffusion of Innovation
The process by which a new idea, product, or behavior spreads through populations and cultures over time.
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