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An exhibit that may be used at trial must be identified in pretrial disclosure.
Brand Equity
The value derived from a brand's name and reputation, which can influence consumers' buying decisions and loyalty.
Stakeholders
Individuals, groups, or organizations that have an interest or concern in a business or project and can be affected by its outcomes.
Nonprofit Organizations
Organizations that operate for the promotion of a particular social cause or point of view, rather than for profit. They reinvest any surplus to further their mission.
Limited Funds
A condition where resources, particularly financial, are restricted or scarce.
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