The Editor of a Major Academic Book Publisher Claims That

question 208

Essay

The editor of a major academic book publisher claims that a large part of the cost of books is the cost of paper. This implies that larger books will cost more money. As an experiment to analyse the claim, a university student visits the bookstore and records the number of pages and the selling price of 12 randomly selected books. These data are listed below. $$\begin{array} { | c | c | c | } \hline \text { Book } & \text { Number of pages } & \text { Selling price } ( \$ ) \\\hline 1 & 844 & 55 \\\hline 2 & 727 & 50 \\\hline 3 & 360 & 35 \\\hline 4 & 915 & 60 \\\hline 5 & 295 & 30 \\\hline 6 & 706 & 50 \\\hline 7 & 410 & 40 \\\hline 8 & 905 & 53 \\\hline 9 & 1058 & 65 \\\hline 10 & 865 & 54 \\\hline 11 & 677 & 42 \\\hline 12 & 912 & 58 \\\hline\end{array}$$ Determine the least squares regression line.

Understand the importance and principles of effective customer service.

Identify practices for going above and beyond in customer service.

Develop skills to handle and deliver bad news to customers effectively.

Recognize the significance of competition and other external factors in enhancing customer service quality.

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Definitions:

Effective Technique

A method or approach that has been proven to achieve desired results or objectives efficiently.

Emotional Concerns

Issues or aspects related to an individual's feelings, emotions, and psychological well-being.

Selling Points

Key features or benefits of a product or service that are emphasized to persuade potential buyers.

Successful Marketing

Marketing efforts that effectively reach the target audience and achieve the desired outcomes, such as increased sales or brand awareness.