Which of the Following Statements Is Not True

question 73

Multiple Choice

Which of the following statements is not true?

• A)Under the fair value through other comprehensive income model gains and losses are critical to the evaluation of management.
• B)Under the fair value through profit or loss model, both realized and unrealized gains and losses are reported in the statement of income.
• C)Under the amortized cost model, no unrealized gains or losses are reported.
• D)Non-strategic investments are purchased to generate investment income.

---

Definitions:

New-Product Development

The complete process of bringing a new product or service to market, from concept creation and development to commercialization.

Test Marketing

The process of launching a new product or service in a limited market area to evaluate its potential before a wider release.

Simulated Test Markets

A marketing technique where consumer reaction to a product is tested in a simulated environment prior to its actual launch.

Standard Test Markets

Controlled market areas where new products or marketing campaigns are tested before a nationwide or international launch.