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Information about two products is as follows: The firm expects 60 per cent of its sales (in units) to be Product C (a sales mix of 6:4). Fixed costs are expected to be £82,000. Break-even in units would be
Stereotype
A fixed and overgeneralized belief about a particular group or class of people, often leading to prejudgment.
General Impression
An overall assessment or opinion about something or someone, formed on the basis of limited information.
Out-group Homogeneity Effect
The tendency to perceive members of an out-group as more similar to each other than they really are or compared to the members of the in-group.
Characteristics
Features or qualities that serve to identify, describe, or distinguish individuals, groups, or things.
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