Examlex
A firm is evaluating a project that has a net present value of £0 when a discount rate of 8 per cent is used. A discount rate of 6 per cent will result in
Conservation
In psychology, the concept that a child recognizes that quantity does not change with physical rearrangement; in environmental science, the protection of natural resources.
Public Commitments
Decisions or promises made in a public setting, which are more likely to be upheld due to the added pressure of social accountability.
Prompts
Cues that convey a message and remind people to do something.
Hypocrisy Induction
A technique for effecting behavior change by confronting people with the inconsistency between their attitudes and their behavior.
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