A Firm Is Considering Two Projects with the Following Cash

question 16

Multiple Choice

A firm is considering two projects with the following cash flows: Each project requires an investment of £120,000. Which project will have the higher net present value?

• A) Project A
• B) Project B
• C) Project A and Project B will have the same net present value.
• D) The question cannot be answered from the information provided.

Comprehend virtue ethics and its contrast with consequence-focused ethics.

Recognize the purpose and importance of a code of ethics within an organization.

Differentiate between operational and long-term strategic planning tools.

Define social responsibility and its levels, particularly focusing on philanthropic goodwill.

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Definitions:

Customer Value Proposition

A business or marketing statement that describes why a customer should buy a product or use a service, summarizing the benefits of the offer.

Protocol

A statement that, before product development begins, identifies a well-defined target market; specific customers’ needs, wants, and preferences; and what the product will be and do to satisfy consumers.

SWOT Analysis

A method of strategic planning that involves identifying the strengths, weaknesses, opportunities, and threats pertinent to business competitiveness or the planning of a project.

Promotion Strategy

The plan and implementation of communication from a company to its audience, aiming to increase awareness, sales, or engagement with a product or service.