The Higher the Concentration Ratio, the

question 462

Multiple Choice

The higher the concentration ratio, the

• A)more control an individual firm has to set prices.
• B)more competitive the industry.
• C)less competitive the industry.
• D)Both a and c are correct.

Analyze the impact of different strategies on a firm’s market share and profitability.

Understand the role and impact of strategic groups within an industry.

Explain the concept of the value frontier and its significance in marketing strategy.

Understand the dynamics of product positioning on a value map.

---

Definitions:

Aversive Conditioning

A behavioral training technique where an undesirable behavior is paired with an unpleasant stimulus to reduce the behavior.

Unpleasant Event

An undesirable or negative occurrence that often leads to emotional discomfort or distress.

Systematic Desensitization

A behavioral therapy technique used to reduce phobic responses or anxiety by gradual exposure to the feared object or situation in conjunction with relaxation exercises.

Phobias

Intense, irrational fears of specific objects or situations that significantly affect a person's life.