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By allowing an income-tax deduction for charitable contributions, the government
Customer Journey Map
A visual representation that tracks the different stages a customer goes through when interacting with a product or service.
Community Site
An online platform where individuals with shared interests or goals can gather to communicate and collaborate.
Cost-effective Manner
Implementing strategies or processes that achieve the desired outcome or best value for the money spent, without compromising the quality or effectiveness of the result.
Marketing Attribution
The practice and techniques used to credit or value a particular channel and consumer touchpoint.
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