The Customer Perspective of the Balanced Scorecard Approach

question 115

Multiple Choice

The customer perspective of the balanced scorecard approach

• A) is the most traditional view of the company.
• B) evaluates the internal operating processes critical to the success of the organization.
• C) evaluates how well the company develops and retains its employees.
• D) evaluates the company from the viewpoint of those people who buy its products or services.

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Definitions:

Fair Value Allocation

The process of estimating the market value of assets and liabilities acquired in a business combination for the purpose of financial reporting.

Intangible Asset

An intangible asset is a non-physical asset possessed by a company, such as patents, trademarks, and goodwill, that can produce future economic benefits.

Impairment

This term refers to a permanent reduction in the value of a company's asset, typically as a result of a change in market conditions or damage to the asset.

Legal Factors

Elements of the law that influence or affect business operations and strategy, including regulations, compliance issues, and legal disputes.