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In cost-plus pricing, the markup consists of
Average Total Costs (ATC)
The total cost of production (fixed plus variable costs) divided by the total quantity of output produced.
Total Fixed Costs
The sum of all costs that remain constant regardless of the level of production or sales volume.
Manufacturing Firm
A business involved in the production of goods through the processing of raw materials and assembling of components into finished products.
Marginal Cost (MC)
The rise in overall expenses linked to the production of an extra unit of a product or service.
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