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Would We Expect the "Average" Person to Take More Time

question 118

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Would we expect the "average" person to take more time to learn about the car he or she is considering purchasing or about the issues in the upcoming U.S.Senate race in his or her state?


Definitions:

Pressed For Time

In a situation where there is not enough time to do everything that is needed or wanted.

Conventional Marketing

Traditional marketing methods such as print ads, billboards, and television commercials, as opposed to digital strategies.

Audience's Attention

The focused mental engagement of an audience on a specific message, speaker, or performance.

Gain Effort

The effort put into achieving a positive outcome or benefit.

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