Jamal Works in a Factory in Lake Zurich,Illinois,assembling Toy Trains

question 127

Multiple Choice

Jamal works in a factory in Lake Zurich,Illinois,assembling toy trains.The factory owner updates the current equipment and installs new robots that can do Jamal's job.As a result,Jamal is laid off and is now unemployed.Jamal would be considered

• A) structurally unemployed.
• B) cyclically unemployed.
• C) frictionally unemployed.
• D) overemployed.
• E) a discouraged worker.

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Definitions:

Positioning Strategy

A marketing approach aiming to create a distinct brand identity and value proposition in the consumer's mind.

Evoked Set

a set of particular brands or products a consumer considers during the decision-making process.

Inept Set

A group of brands that a consumer excludes from purchase consideration because they are viewed as unacceptable.

Inert Set

A group of brands or products that a consumer is aware of but feels indifferent towards when making a purchase decision.