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If the business is your idea, it is best if you are the CEO.
Theory of Planned Behavior
A psychological theory that predicts an individual's intention to engage in a behavior at a specific time and place, considering attitudes, subjective norms, and perceived behavioral control.
Cognitive Dissonance
The psychological discomfort experienced when holding two or more conflicting beliefs, values, or attitudes.
Scientific Process
A methodical approach to inquiry that involves the systematic observation, measurement, experimentation, formulation, testing, and modification of hypotheses.
Deduction
A logical process where a conclusion follows necessarily from the given premises; moving from general principles to specific instances.
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