Examlex
When an external cost exists in the production of a good, firms tend to
Norms
Shared expectations or rules that guide behavior within a group or society.
Conformity
The action of aligning one's attitudes, beliefs, or behaviors to match those of a group or societal norms, often due to real or perceived social pressure.
Asch's Studies
A series of experiments conducted by Solomon Asch examining how peer pressure to conform would influence an individual's judgment.
Group Pressure
The influence exerted by a group on individual members to make them conform to the group's standards, norms, or actions.
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