When Crest Claims That Its Toothpaste Product Whitens Teeth More

question 167

Multiple Choice

When Crest claims that its toothpaste product whitens teeth more than the products of its competitors, Crest is practicing

• A) product differentiation.
• B) libel.
• C) marginal revenue pricing.
• D) marginal cost pricing.

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Definitions:

Hierarchy Of Scale

An artistic convention in which greater size indicates greater importance.

Warka Vase

An ancient Sumerian carved alabaster stone vase found in the temple complex of Uruk, depicting early forms of writing and narrative relief sculpture, dating from around 3200 BCE.

Dedicant

A person who dedicates something, particularly in a religious or spiritual context, such as dedicating a temple or oneself to a deity.

Bent-Axis Plan

A plan that incorporates two or more angular changes of direction, characteristic of Sumerian architecture.