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Referring to the diagram, which of the following statements is INCORRECT?
ROI
Return on Investment; a performance measure used to evaluate the efficiency or profitability of an investment or to compare the efficiency of several different investments.
Profit Objective
Profit objective refers to a specific goal set by a business or project concerning the amount of profit it aims to generate within a given timeframe.
Price-Setting Process
The method by which a company determines the selling price of its products or services, often involving cost analysis, market research, and competitive strategy.
Estimating Demand
The process of forecasting the potential market demand for a product or service based on various factors like market trends, consumer behavior, and historical data.
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