To an Economist, the Term "Needs

question 62

Multiple Choice

To an economist, the term "needs"

• A)means the purchase of necessary goods.
• B)is objectively undefinable.
• C)identifies the purchases of basic goods and services.
• D)refers to the purchase of goods by the poor.

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Definitions:

Conceptual Skills

The ability to see the selling process as a whole and the relationship among its parts.

Order-Takers

Salespeople who only take orders by asking what the customer wants or waiting for the customer to order. They have no sales strategy and use no sales presentation.

Sales Process

The series of steps or stages sales professionals follow from initial contact with a potential client to closing the sale.

Want-Satisfaction

A sales technique focusing on identifying the desires of a customer and demonstrating how a product or service fulfills them.