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A disadvantage of outsourcing is that a company can lose control of its IT systems and data processing.
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Forecast Sales
The process of estimating future sales performance based on historical data, market analysis, and other predictive factors.
Customer Order
A request made by a customer to purchase goods or services from a business.
Four Ps
A marketing mix model that includes Product, Price, Place, and Promotion, used to consider the key factors involved in marketing goods and services.
Marketing Mix
A foundational model in marketing that describes the various elements that can be controlled by a company to influence consumers to purchase its products. It traditionally includes product, price, place, and promotion.
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