A Common Source of Business Intelligence Is the Data in CRM

question 73

True/False

A common source of business intelligence is the data in CRM systems.

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Definitions:

Attitude

An attitude is a psychological construct that represents an individual's degree of like or dislike for an item, concept, or group, influencing behavior and perceptions.

Three-Component Model

A framework in psychology that analyses an attitude based on three distinct components: cognitive, affective, and behavioral.

Behaviour

The actions or reactions of an object or organism, often in relation to the environment or stimuli.

Implicit Measures

are assessment tools used to uncover attitudes and beliefs that individuals may be unaware of or unwilling to express, typically revealing unconscious biases.