Which of These Would Be an Example of a NON-

question 79

Multiple Choice

Which of these would be an example of a NON- scientific study?

• A) A study determines differences in the species composition in two parks.
• B) A company uses different advertising methods for a product to determine which one produces the most sales.
• C) NASA sends tadpoles up in the space shuttle to see how gravity affects their development.
• D) People are immunized with different vaccines to determine their relative effectiveness against the flu virus.
• E) Consumers are asked which tomato variety produces the best- tasting spaghetti sauce.

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Definitions:

Shopping Products

Goods that consumers purchase after comparing quality, price, and style from several sellers, implying a more deliberate decision-making and selection process.

Unsought Product

A type of product that consumers typically do not think about buying or do not know exists until they see it or need it.

Coring Machine

Equipment used to remove a cylinder of material, such as soil or rock, for analysis or construction purposes.

Specialty Product

Goods or services that have unique characteristics and are bought less frequently with a higher level of customer loyalty and involvement.