In Proving Its Concurrent Validity, What Was the Hope Scale

question 66

Multiple Choice

In proving its concurrent validity, what was The Hope Scale negatively correlated with?

• A) Depression
• B) Optimism
• C) Anger
• D) Self-esteem

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Definitions:

Earned Media Model

A marketing concept where brand awareness is generated through word-of-mouth, customer experiences, or organic mentions rather than through paid advertising.

SNSs

Refers to Social Networking Services, platforms where users can build social networks or social relations with other people who share similar personal or career interests, activities, backgrounds, or real-life connections.

Call To Action

A phrase or instruction used in marketing to provoke an immediate response or encourage an immediate sale, such as "Buy now" or "Click here".

Initial Clickthroughs

The first interactions or clicks by users on a web page's link or advertisement leading to another page or site.