The Chapter-Opening Story of the Diversity Initiative at Investment Company

question 32

Multiple Choice

The chapter-opening story of the diversity initiative at investment company Charles Schwab & Co. shows us that

• A) various minorities respond to the same advertising in the same way as everyone else.
• B) Asian American immigrants prefer English to their native language when doing business.
• C) minorities do not have enough income to attract the interest of businesses.
• D) learning more about cultural diversity can help a company boost sales.

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