The Primary Aim of the Balanced Scorecard Is to

question 49

Multiple Choice

The primary aim of the balanced scorecard is to

• A) Put less emphasis on financial measures because they are too narrowly focused
• B) use performance indicators that are highly objective
• C) Translate elements of a company's strategic plan into measurable performance indicators
• D) Provide a truthful basis for evaluating managers' performance

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Definitions:

Icon

A symbol or graphic representation on a screen; or a person or thing regarded as a representative symbol or as worthy of veneration.

Echo

A reflected sound wave that is heard again by the emitter or another listener because the sound waves bounce off objects.

Sensory Registers

The initial processing systems in the brain that hold incoming information from the senses for a very brief period of time.

STM

Stands for Short-Term Memory, which is the capacity for holding a small amount of information in an active, readily available state for a short period of time.