Examlex
The process of making higher quality business decisions requires each of the following except:
Maslow's Hierarchy
A theory in psychology proposed by Abraham Maslow, suggesting that people are motivated to fulfill basic needs before moving on to other, more advanced needs, culminating in self-actualization.
Physiological Needs
Basic physical requirements for human survival, such as air, water, food, shelter, and sleep, as identified in Maslow's hierarchy of needs.
Persuasive Messages
Communications designed to influence the attitudes, beliefs, or actions of others through argument, reasoning, or appeal.
Central Selling Point
The most compelling or attractive feature of a product or service that is emphasized in marketing.
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