Examlex
The Federal Government collects all the PST and GST for the country and then passes on the collection of the PST to the individual provincial governments.
Perceived Value
The worth or importance a product or service holds in the mind of the consumer, which can influence their decision to purchase.
Marketing Mix
A set of controllable marketing tools—Product, Price, Place, and Promotion—that a company uses to produce a desired response from its target market.
Variety Of Products
A wide range of different items or goods offered by a business to meet various customer needs and preferences.
S.A.V.E. Framework
A marketing model emphasizing Solution, Access, Value, and Education as key components to effectively reach and serve customers.
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