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Table 5-1
-Referring to Table 5-1, what is gross margin?
Unit of Analysis
The main entity that you are analyzing in your study, which can be individuals, groups, institutions, or social interactions.
Items
refers to individual objects or units that are part of a collection, list, or set, often considered for analysis or evaluation.
Coding Categories
In qualitative research, this refers to the systematic arrangement of text or data into groups or themes for the purpose of analysis.
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