SCENARIO 12-2
a Candy Bar Manufacturer Is Interested in Trying

question 204

Multiple Choice

SCENARIO 12-2
A candy bar manufacturer is interested in trying to estimate how sales are influenced by the price of their product.To do this, the company randomly chooses 6 small cities and offers the candy bar at different prices.Using candy bar sales as the dependent variable, the company will conduct a simple linear regression on the data below: $\begin{array}{llr}\text { City }&\text { Price(\$) }&\text { Sales }\\\text { River Falls } & 1.30 & 100 \\\text { Hudson } & 1.60 & 90 \\\text { Ellsworth } & 1.80 & 90 \\\text { Prescott } & 2.00 & 40 \\\text { Rock Elm } & 2.40 & 38 \\\text { Stillwater } & 2.90 & 32\end{array}$
-Referring to Scenario 12-2, what is the percentage of the total variation in candy bar sales explained by the regression model?

• A)100%
• B)88.54%
• C)78.39%
• D)48.19%

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Definitions:

Unique Goods

Products or services that are distinctive due to their rarity, design, or attributes, making them unlike any other in the market.

Perfectly Competitive Market

A market structure characterized by many buyers and sellers, identical products, and free entry and exit, leading to efficient outcomes.

Marginal Revenue

The additional income earned from selling one more unit of a good or service.

Price Taker

An economic term referring to a company or an individual that cannot control the market price of its product and must accept the prevailing market price.