SCENARIO 13-19
the Marketing Manager for a Nationally Franchised Lawn

question 282

True/False

SCENARIO 13-19
The marketing manager for a nationally franchised lawn service company would like to study the characteristics that differentiate home owners who do and do not have a lawn service.A random sample of 30 home owners located in a suburban area near a large city was selected; 11 did not have a lawn service (code 0) and 19 had a lawn service (code 1).Additional information available
concerning these 30 home owners includes family income (Income, in thousands of dollars) and lawn size (Lawn Size, in thousands of square feet).
The PHStat output is given below:
Binary Logistic Regression $$\begin{array}{l}\begin{array} { l r r r r } \hline { \text { Predictor } } & \text { Coefficients } & \text { SE Coef } & { Z } & p \text {-Value } \\\hline \text { Intercept } & - 7.8562 & 3.8224 & - 2.0553 & 0.0398 \\\text { Income } & 0.0304 & 0.0133 & 2.2897 & 0.0220 \\\text { Lawn Size } & 1.2804 & 0.6971 & 1.8368 & 0.0662\\\text { Deviance } & 25.3089\end{array}\\\end{array}$$
-Referring to SCENARIO 13-19, there is not enough evidence to conclude that LawnSize makes a significant contribution to the model in the presence of Income at a 0.05 level of significance.

---

Definitions:

Menopause

A natural biological process marking the end of a woman's reproductive years, characterized by the cessation of menstruation and changes in hormone levels.

Hot Flashes

Sudden waves of mild or intense body heat that can occur frequently and without warning, often associated with menopause.

Menstruation

Menstruation is the monthly physiological process in which the lining of the uterus is shed, leading to bleeding through the vagina, part of the female reproductive cycle.

Menopause

A natural biological process signifying the end of a woman's reproductive years, marked by the cessation of menstrual periods.