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SCENARIO 14-2
The treemap below shows the amounts (size) measured in billions of US dollars and percentage changes from prior year (color) of business-to-consumer ecommerce sales last year for North America, Asia Pacific, Western Europe, Central & Eastern Europe, Latin America, and Middle East
& Africa.
-Referring to SCENARIO 14-2, the Western Europe region has the largest amount of business-to-consumer ecommerce sales last year.
Small Business Owner
An individual who owns and operates a business that is smaller in scale in terms of revenues, employees, and operations.
Economy Of Scale
The cost advantage achieved by companies when production becomes efficient, as fixed costs are spread out over more units of output.
High Shrinkage
A term used in retail to describe a higher than normal reduction in inventory due to factors like theft, damage, or errors.
Prices
A term referring to the amount of money required to purchase a good or service; it is determined by factors such as demand, supply, and production costs.
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